About US
We are a trusted provider of residential, commercial and industrial softwashing solutions, ensuring your exteriors look their best while being environmentally friendly. We specialize in exterior softwashing and concrete cleaning for residential, commercial and industrial properties. Our team is dedicated to providing exceptional service and maintaining the highest standards in the industry.
Meet the Owners

Stan & Kim Loewer
Founders of Southern Magic Softwash
Stan and Kim Loewer are the husband-and-wife team behind Southern Magic Softwash, a company built on faith, hard work, and a heart for service. Married for over 25 years, they bring a powerful combination of experience, leadership, and personal commitment to every job. Together, they proudly serve both residential and commercial clients with high-quality exterior cleaning and genuine care for the people they serve.
Stan Loewer
Co-Owner & Project Manager
Entrepreneur | Former LSU Pitcher | Ministry Partner
Stan is no stranger to leadership and commitment. A graduate of LSU (1987) and former four-year letterman for the LSU Baseball team (1984–1987), he played a key role in the Tigers’ first two College World Series appearances and the 1986 SEC Championship. He still holds multiple LSU pitching records that rank among the all-time best.
In 1990, Stan founded Precision Cutting Services on his family farm in Eunice, building it into a respected operation that was later sold to Crest Industries in 2014. He went on to establish 4 P Cutting, a steel manufacturing business he still co-owns with Kim.
In 2024, Stan co-founded Southern Magic Softwash, overseeing project management, quoting, and customer coordination. His leadership is grounded in faith, discipline, and a genuine desire to help others.
He also brings experience in modernizing church IT and finance departments, and continues to serve as an active ministry partner in his community.
Kim Loewer
Co-Owner & Business Development Lead
Relationship Builder | Community Advocate | Operations Leader
Kim is the voice and energy behind Southern Magic’s growth and outreach. A proud graduate of Nicholls State University, she brings professionalism, heart, and connection to every aspect of the business. As Co-Owner and Business Development Lead, Kim handles cold calls, networking, community relationships, and client partnerships—driving both residential and commercial growth.
Before Southern Magic, Kim managed office administration and customer service at 4 P Cutting, a role where she developed the operational structure that supports both of their businesses today.
She has a passion for beautifying homes and businesses, and a heart for building long-term relationships with customers and the community.
Giving Back
Community service is not just something the Loewers support—it’s woven into their business philosophy.
Through Southern Magic Softwash, they regularly donate services and time to causes close to their heart:
• Eunice High School Baseball Field
• First Baptist Church of New Roads
• St. Edmund Auction Event
They’re also active supporters of Keep Eunice Beautiful, proudly helping promote the national Keep America Beautiful mission—encouraging pride, responsibility, and a cleaner, more vibrant environment for all
Together, Stan and Kim lead Southern Magic Softwash with faith, grit, and a heart for serving others—bringing a little Southern magic to every home, business, and community they touch.
Our mission
Our mission is to deliver superior cleaning services that enhance the appearance and longevity of your property. We utilize eco-friendly methods to ensure the safety of your surfaces and the environment.
Our services
We offer a range of services including softwashing, pressure washing, and concrete cleaning. Our expert team is equipped to handle projects of any size, ensuring your property looks its best no matter what.
Our team
Our team consists of trained professionals committed to delivering quality services. With years of experience, we take pride in our work and guarantee customer satisfaction in every project we undertake.
Get in touch
Ready to transform your property? Contact us today to learn more about our softwashing and concrete cleaning services. We are here to answer any questions and provide a free estimate.

Why choose us?
When you choose us, you’re choosing excellence. We deliver expert services with personalized attention, backed by an unwavering commitment to quality. Our eco-friendly practices ensure your property stays safe, spotless, and sustainable.
Stan brings the same drive and determination to this business that he learned under the legendary Coach Skip Bertman. The values of discipline, commitment, and perserverance – instilled on the field – now fuel our success every day. Stan proudly credits these life lessons for shaping the high standards and work ethic that set us apart.
Ready to transform your property? Click the button below to request your free quote and see how amazing your space can look!